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Many Pinterest users understand the power of automation. Among the best tools for that is Tailwind. And with their recently added Tribe Feature, there is a lot of free traffic you can get with just a few clicks.
All serious Pinterest users use Tailwind because of its simplicity and ease of use. By the way, if you think Pinterest is not an amazing source of traffic for bloggers, you should seriously think again. I have written about how to use Pinterest to drive traffic and to make money online.
I have made a video about using Tailwind Tribes to drive free Pinterest traffic to your blog. Watch it below and don’t forget to subscribe to my YouTube channel.
Before we continue, we need to talk about what tribes are.
What is a Tailwind Tribe?
Tailwind has added this feature to allow Pinterest users to collaborate more effectively and efficiently. Tribes are groups of people in the same niche agreeing to share one another’s content when appropriate.
You can join or create your own tribe, keep it active to attract more members and drive more traffic for all users.
Not all tribes are free to join, though. You may need to request permission. This is so that everyone who joins the Tribe feels enticed to engage and contribute as much as possible.
You can join as many Tribes as you may find in your niche, but it is best to join only the most active ones.
You should also aim for those with a medium number of members. The larger the number is, the more content is shared daily, and yours may get lost in the shuffle.
Now that you have an idea about Tailwind Tribes are, let us talk about how to use them to gain more traffic to your blog.
Step 1 – Set up your account
Of course, the first step is to actually have an account on Tailwind. You can read this article where I explained the features of how Tailwind works.
The process is straightforward:
First, find the “join” button. Then, choose to login using your Pinterest account. That’s it. You are now a Tailwind user.
You will still want to organize your scheduling, boards, and all the good stuff. Watch my video on YouTube about how to use Tailwind for more on that.
Step 2 – Find a Tribe Based on Suggested Topics
On the left of your Tailwind Dashboard, you will find “Tribes”. Once you click on it, it’ll show you “Your Tribes”, “Find a Tribe”, and “Insights”.
I am assuming that you have never used Tailwind, or at least, you have never joined a Tribe. In that case, you should click on “Find a Tribe” and look for the ones you that are relevant to your niche.
Tailwind already has a list of most popular themes or topics. It shows them to you first in big fonts. If you happen to have a niche in one of these niches, you are in luck. There is a big chance that you will find many active tribes.
But if you are in a smaller niche on Pinterest, you can use either the suggested topics at the bottom of the page or use the search bar to enter your keyword.
Whatever your niche is, it’s almost guaranteed to find an active tribe.
Step 3 – Join An Active Tribe
Pinterest relies on activity and engagement to determine whether your pins are actually good enough to be shown to the audience. With this in mind, you should only focus on finding the most active Tribes.
Thankfully, Tailwind has a signal that it shows you before you join any new Tribe. It tells you the level of activity a Tribe has, which is a good indicator of how much they contribute to helping one another.
You should look for tribes with a good number of members; not too high or your content won’t get seen, not too low, or your content won’t get enough engagement overall.
You should also find more than one Tribe to maximize your wins. Driving traffic to your blog using Tailwind Tribes means relying on the engagement of multiple members of from numerous tribes.
You should also check the “Insights” feature (in beta mode as of writing this) to figure which Tribe is more engaged with the content you share. You can always leave Tribes that showed little interest in your content.
Step 4 – Check Content and Pin to Your [Group] Boards
Once you join a Tribe, it will show up on “Your Tribes”. You can view the content on these tribes and go through it to find the content that is most relevant to your Pinterest followers.
Every day, you can log in and repin a few of the newly added content. Being an active member of a Tribe increases your chances of getting your own content shared across multiple boards.
You should have joined and created many group boards. That is where the content you find on the Tribes will go. The content of the board should also accommodate the content you will repin from your Tribes.
If you need to learn about Pinterest Group Boards, read this article.
Step 5 – Add Your Content
To use Tailwind Tribes for maximum traffic gains, you should make sure your content is highly relevant to the Tribes you join. (It is okay to join shoulder-niche Tribes, but understand that engagement with your content will likely be low.)
Your pins should be attractive and already optimized for maximum exposure on Pinterest. The more content you share, the more of your content will be repinned from the Tribe members. However, you should aim for a 1:1 ratio. That means, share with the Tribe as much your content as you are willing to repin to your audience.
This will be the fairest share to share ratio and will keep everyone happy.
Tailwind Tribes is a great way to drive quality traffic to your blog. With enough engagement, you should be seeing your Pinterest followers number grow and your blog traffic increase. With that in mind, you should consider monetizing your blog.
You can download my Pinterest Traffic Playbook for free, which goes into more detail.
If you want to speak to a member of my team, you can book a strategy call here.
Here’s some other content you may find useful:
- Ultimate Pinterest Traffic Guide: How I Drove 1,000,000+ Free Visitors with Pinterest
- How to Monetize A Blog Fast: Blog Monetization Methods
- How to Write With SEO in Mind: 5 Simple Tips Blogger Can Follow